Questions

1. What type of corporate names in no way reflect their services or products?
-conceptual
-implied
-iconoclastic(answer)
-overt

2.The four P's consist of product, price, ______, and promotion.
answer- place

3.Consumer attitudes consist of which three components?
-exploratory,affective, conative
-cognitive,affective,conative(answer)
-affective,cognitive,effective